ECO-FRIENDLY ART

For every fine art print sold, Made By Thin Air will plant a tree. At Made By Thin Air, we believe in the power of art to make a difference. For every fine art print sold, we plant a tree through our partnership with OneTreePlanted , contributing to global reforestation efforts and combating climate change. Together, we can create a greener, more sustainable future—one print at a time. Every purchase not only brings beauty into your space but also helps restore the planet. Your support helps nurture both art and nature, leaving a lasting impact for generations to come.

At Made By Thin Air, our philosophy is rooted in a commitment to sustainability and environmental stewardship. By producing all of our AI-generated images via advanced computer software, we eliminate the need for physical travel and on-site photography, significantly reducing our carbon footprint. This approach not only minimises the environmental impact associated with traditional photography, but also helps preserve the natural beauty of highly visited locations. As the popularity of photography grows, so does the potential for environmental harm. At Made By Thin Air, we strive to lead by example, demonstrating that cutting-edge art and ecological responsibility can go hand in hand, ensuring a healthier planet for future generations. Not only that, all our prints are printed using Hahnemühle paper, which only uses primary paper pulp that comes from sustainable and FSC or PEFC certified wood plantations, where for every tree harvested, 3-4 trees are replanted.

We acknowledge that, despite our best efforts, Made By Thin Air will still have a carbon footprint due to generative AI. Although AI technologies require significant computational power, they often use less energy than organising and executing a traditional photo shoot. Additionally, as technology advances, the energy efficiency of these systems continues to improve.